Capability | Knowledge and information | - I know that [target behaviour] is healthy/beneficial.
- know the foods that are healthy for my child.
- I know how often to feed my baby.
- I know how much to feed my baby.
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Skills and confidence | - I am able to do [target behaviour].
- I have the skills needed to do [target behaviour].
- [Target behaviour] is easy to do.
- I feel confident in my ability to do [target behaviour].
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Personal beliefs | - I believe that [target behaviour] is the right thing to do.
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Opportunity | Accessibility, availability and convenience | - On a scale of 1-5, how convenient is [target behaviour]
- I have time to do [target behaviour].
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Affordability | - On a scale of 1-5, how affordable is [target behaviour]?
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Social support and relationships | - On a scale of 1-5, my husband/mother/mother-in-law supports me doing [target behaviour]
- I get advice about [target behaviour] from [whom].
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Social norms | - In my community, people believe one should do [target behaviour].
- In my community, most people do [target behaviour].
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Motivation | Habits or routines | - How often do you do [target behaviour]? [never, occasionally, frequently, daily]
- Do you do [target behaviour] at the same time every day?
- I do [target behaviour] without even thinking about it.
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Outcome expectations | - What are the benefits/costs for doing [target behaviour]?
- The benefit of [target behaviour] is…
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Emotions | - I have the desire to do [target behaviour].
- Doing [target behaviour] will make me feel [strong, confident, happy, like a good mother].
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Intention and planning | - I intend to do [target behaviour].
- I have a plan to do [target behaviour].
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